Tensator Blog

Trio of Tensator Virtual Assistants touch down at Glasgow Airport

Glasgow Airport has unveiled the latest additions to its team in the form of three new Tensator Virtual Assistants. The digital signage solutions from passenger journey specialist Tensator Group use the latest technology to project an image, creating the illusion of a real person in full ...

Multichannel Engagement: From Teens to Seniors and Everything in Between

Tensator Group’s Head of Business Development David Cohen discusses the challenges retailers face in marketing to multiple generations in his exclusive article in Chain Store Age on Multichannel Engagement: From Teens to Seniors and Everything in Between. From mobile tech-savvy teens to ...

Tensator Virtual Assistants land at London Luton Airport

Four years ago, London Luton Airport became the first in the world to make use of the passenger-facing Tensator Virtual Assistant technology from Tensator Group. Since then, the original Tensator Virtual Assistants, which create the illusion of a real person, have been seen by 16.2 million ...

The Dark Side of Technology

Our fascination with technology can sometimes (admittedly) get the better of us.  We get sucked in with its shininess, or cool factor – mesmerized by its novelty. Enamoured as we can become with new gadgets, devices, apps etc…ultimately the novelty wears off and frustration sets in with ...

Four steps to a smoother customer journey

We spoke to IPSOS Retail about the importance of the customer journey and how it can help retailers achieve success. To read more click here.

Tensator Virtual Assistant is a conference hit

Delegates broke away from their busy schedules at the NHS Confederation Conference to learn more about the Tensator Virtual Assistant. Senior health and care leaders, decision-makers and stakeholders who recently visited the event in Liverpool were welcomed by the Tensator Virtual Assistant. ...

How technology can humanise a brand

Head of technology and media solutions, Ajay Joshi, speaks to Information Age about the importance for organisations to humanise their brands to create a more personalised customer journey. "The ways in which we engage with content and receive information is changing all the time and with ...

Declare Your Independence from Long Lines

Whether your customers are frantically shopping for their  4th of July BBQ, trying to get out of the store with their red, white and blue t-shirt, or waiting to see the fireworks – chances are they are waiting on a line. It’s also likely that they are getting frustrated and some are ...

Retail Customer Experience: Ensuring a ‘pop-up’ effort pops for consumers and doesn’t flame out in failure

Retail Customer Experience nets out the pros and cons of retail pop ups in Judy  Mottl’s article, “Ensuring a ‘pop-up’ effort pops for consumers and doesn’t flame out in failure.”  Pro’s include attributes such as the lack of restrictions as to what’s allowed or not allowed, ...

Math, Queue Theory, the Benefits of Serpentine Lines and Heading Left

Queue management and mapping out the best possible way for our client’s customer journey is what we do here at Tensator, so naturally we were excited to read Raphael Rosen’s article on “What is the fastest check-out line?” To set the stage, Raphael first captures the frustrations ...
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